Biometics Platinum Executive Director Teresa Pulley talks about conversations with her son, Justin, and how she discovered that the younger generation is not attracted by the same things as her generation. Working from home, retirement, patience – all ideas that are not as attractive to the younger generation. An eye-opening training call, that offers many specific suggestions on how to appeal to young people.
Posted by Multimedia Department, Mar 27, 2008 06:49 AM
Paul St. Angelo wrote on Mar 29, 08:18 pm
I love this call! Teresa has woken up a sleeping giant with this valuable insight into the generation gap(s.) Consumers = Profits. If we are intending to attract consumers from different age groups we must be aware of how each generation looks at things. Biometics is valuable to people of all ages!
Teresa Setzer wrote on Mar 29, 08:32 pm
This call gave me a whole new way of talking with the younger generation. I tried it out right away and had a great response! You are right; we do have to respect this information generation. My son is 17 and I have a 14 year old daughter. I have a brand new perspective on their text messaging now! Great call Teresa.